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Tom Ford: Tom Ford Men's Winter 2024 Collection

Date

Oct 2024

Description

The Tom Ford Men's Winter 2024 Collection campaign offers a rigorous exploration of contemporary tailoring, captured through a series of high-contrast, monochrome editorial portraits. Photographed by Ferry van der Nat, the imagery prioritizes sharp silhouettes and tactile garment details—ranging from glossy crocodile-embossed leather to heavy knitwear—against stark studio backdrops. Fashion editor Alister Mackie anchors the visual direction, utilizing a precise styling palette that centers on structured outerwear, layered necklaces, and the house’s signature oversized sunglasses. The production leanings—utilising chiaroscuro lighting and analogue film techniques—emphasise the collection’s clean, graphic sensibilities while maintaining a focus on the interplay between shadow and fabric texture.

Style

Editorial, Vertical, Monochrome, Clean

Color
Jet Black
Background

White Seamless

Context

Advertising Campaign

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