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Timberland: Anthem

Date

Apr 2023

Description

The Timberland Anthem campaign serves as a visual exploration of urban life, moving through residential backyards, streetscapes, and metropolitan interiors. Through a series of candid portraits, the film highlights a collection of contemporary casual wear, anchored by the brand's signature boots. The project features direction by Visie Admin with agency support from Pereira O'Dell and production by EXILE. Using a live-action technique, the cinematography relies on natural lighting and handheld camera movements to frame its subjects within an authentic cityscape. The resulting narrative adopts a clean, cinematic aesthetic that prioritizes movement and environment.

Style

Vertical, Cinematic, Clean

Industries
Color
Jet Black
Crimson
Background

Residential Building

Context

Brand Film / Corporate Video

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