Tiffany & Co.
Tiffany Blue Book 2025 High Jewelry Campaign
May 2025
The Tiffany & Co. Blue Book 2025 high jewellery campaign leans into an atmospheric, cinematic aesthetic. Captured by photographer Carlijn Jacobs, the series features model Stella Hanan showcased against coastal-inspired backdrops and soft, muted gradients. The imagery emphasizes the intricate textures of diamond and gemstone pieces, ranging from statement necklaces to detailed animal-themed brooches. Creative directors Charles Levai and Kevin Tekinel shaped the visual direction, prioritizing a clean, editorial look. Fashion editor Katie Burnett oversaw styling, while hair by Mustafa Yanaz and makeup by Sam Visser provide a refined finish. The campaign utilizes natural light and a warm, soft-focus approach to highlight the craftsmanship of the collection.
Vertical, Editorial, Warm, Clean
Natural light
Jewellery
Advertising Campaign
