Tiffany & Co.

May 2025

The Tiffany & Co. Blue Book High Jewelry 2025 campaign, titled Sea of Wonder, masterfully channels the ethereal depths of the ocean to elevate the brand's latest collection into a realm of cinematic prestige. Through a sophisticated editorial portrait approach, photographer Carlijn Jacobs captures a serene, luxurious narrative that centers on the intricate craftsmanship of high-end gemstones and precious metals. Under the visionary creative direction of Charles Levai and Kevin Tekinel, the imagery leans into a fluid, oceanic aesthetic, utilizing natural light to accentuate the textures of gold and the brilliant shimmer of diamonds against a tranquil, blurred seaside backdrop. Stylist Katie Burnett opts for clean-lined, cream-toned garments that allow the jewelry to serve as the definitive protagonist in every frame. The casting, curated by Piergiorgio Del Moro and featuring model Stella Hanan, brings a refined presence to the campaign, while hair by Mustafa Yanaz and makeup by Sam Visser maintain an understated polish that ensures the jewelry remains the primary focus. By blending the precision of studio strobe techniques with the organic softness of natural light, the campaign achieves a seamless balance between commercial appeal and artistic elegance. This collection effectively bridges traditional luxury with a modern maritime inspiration, creating a visual language that feels both timeless and deeply immersive.

Editorial, Vertical, Commercial

Natural light

Jewellery, Fashion