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The North Face: Have You Ever 60

Date

Dec 2025

Description

The North Face presents 'Have You Ever 60', an outdoor adventure campaign that explores the raw intensity of extreme performance sports. The project features a split-screen montage documenting athletes as they navigate rugged mountain landscapes, traverse dirt trails, and engage in rock climbing at sunrise. Produced by Stept Studios, the film utilizes a combination of drone footage and live-action techniques to frame the subject matter. The aesthetic leans into cinematic visuals and dramatic, moody compositions, highlighting a focused, technical connection to outdoor activity.

Style

Horizontal, Cinematic, Warm, Golden Hour

Techniques

Drone footage

Color
Charcoal
Jet Black
Background

Mountain

Context

Brand Film / Corporate Video

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