The EY Foundation: Social Mobility
Brand
Date
Dec 2024
Description
The EY Foundation’s 'Social Mobility' campaign offers an authentic look at the everyday experiences of young people navigating education and transition. Produced in collaboration with Ogilvy UK and The Sweetshop Films, the work focuses on the intersection of home life and the classroom environment through a documentary lens. The film utilizes natural light and dynamic framing to maintain a clean, grounded aesthetic that highlights individual aspiration. Post-production and sound design were handled by tenthree to support the narrative flow of the live-action footage.
Style
Documentary, Horizontal, Clean
Techniques
Natural light
Industries
Color
Burgundy
Pure White
Background
Retail Store
Context
Brand Film / Corporate Video
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