Martini presents 'Off Script with Jonathan Bailey,' a commercial campaign featuring the actor across a sun-drenched Mediterranean setting. The film follows Bailey as he navigates a coastal terrace and historic streetscape, maintaining a direct engagement with the camera throughout the sequence.
Developed by Ogilvy UK and produced by Twice Pictures, the project utilizes live-action technique to capture a warm, atmospheric aesthetic. The work also involved post-production and sound design by Hogarth, with media planning provided by OMD.