Tetley Tea
Not Your Average Cup of Tea
Brand
ProjectNot Your Average Cup of Tea
Date
Jan 2025
Description
Tetley Tea’s campaign, Not Your Average Cup of Tea, presents a series of vignettes highlighting the daily lives and intensive activities of diverse women. The film captures subjects in various settings, ranging from quiet moments with a cup by a window to high-energy scenes including a motorcyclist, a firefighter, and athletes in training. The production, handled by Spy Films with agency representation from Rabbit, employs a cinematic live-action technique. The visual approach relies on moody lighting and atmospheric color grading to underscore the intensity of each depicted scene.
Style
Horizontal, Action, Cinematic, Moody
Industries
Beverages
Color
Navy
Jet Black
Context
Advertising Campaign, TVC / TV Commercial
Associated creatives
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