TasWater: The Water Savers - Vinnie the Veggie Bather
Brand
Date
Mar 2026
Description
TasWater explores domestic conservation through its 'The Water Savers' campaign. Featuring Vinnie the Veggie Bather, this live-action commercial leans into a warm aesthetic to communicate resource-conscious kitchen habits. The project captures a practical method for reducing water waste by demonstrating how to clean produce in a bowl rather than under a running tap. Executed by the agency Showpony, the film highlights everyday water-saving practices within a bright, residential interior.
Style
Horizontal, Commercial, Warm
Industries
Color
Navy
Pure White
Background
Kitchen
Context
TVC / TV Commercial
Associated creatives
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