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Target: Seasons | Summer

Brand
Date

Jun 2025

Description

Target presents Seasons | Summer, a commercial campaign capturing a series of vignettes set against a beach backdrop. The project features a diverse cast in swimwear and casual apparel, utilizing striped styling elements to anchor the visual narrative. Produced by Mythology, the work leverages natural light to maintain a clean aesthetic across the live-action sequences. The commercial focuses on seasonal leisure, with post-production and VFX provided by JAMM Visual.

Style

Horizontal, Commercial, Warm, Clean

Techniques

Natural light

Color
Navy
Crimson
Pure White
Background

Sandy Beach

Context

TVC / TV Commercial

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