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Supreme: Supreme x Nike S/S 24

Date

Apr 2024

Description

The Supreme x Nike Spring/Summer 2024 collection campaign presents a versatile exploration of contemporary streetwear through a dual lens of studio precision and documentary-style urban photography. Shot by Bolade Banjo, the series balances high-key, minimalist studio portraits against the raw, candid energy of outdoor city street scenes. Fashion editor Max Pearmain leads the styling, emphasizing the collection's technical fabrications—including quilted puffer vests, gradient-wash denim, and mesh paneling—through intentional layering. The campaign features casting by Najia Saad, with models Binx Walton and Leo Bhanji anchoring the visuals. The imagery leans into an editorial aesthetic, utilizing techniques such as analogue film and dramatic flash photography to highlight the tactile textures of the collaboration.

Style

Editorial, Vertical, Clean

Techniques

Natural light

Color
Pure White
Context

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