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Superga: Superga S/S 25

Date

Apr 2025

Description

Superga’s S/S 25 campaign captures the energy of the season through a series of dynamic editorial portraits and action shots. The imagery, captured by photographer David Gomez Maestre, leans into a warm, sun-drenched palette that emphasizes the textures of clay courts and athletic apparel. Fashion editor and stylist Virginie Benarroch frames the collection with a focus on tactile details, ranging from high-speed water splashes to the felt surface of tennis equipment. Featuring models Luka Tesic and Timo Pan, the project uses a mix of candid expressions and staged motion to present the footwear against a backdrop of natural light and earthy tones.

Style

Editorial, Vertical, Warm

Techniques

Natural light

Color
Scarlet
Pure White
Background

Road

Context

Advertising Campaign

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