Sunglass Hut’s 'Pool 15' campaign leans into a high-energy, vibrant summer aesthetic. The commercial spots feature Georgia May Jagger and the Richards sisters, placing the eyewear collections against backdrops of coastal boat trips and poolside leisure.
The project makes extensive use of natural daylight and vivid, saturated color grading to establish a playful atmosphere. Creative direction was provided by Gotham, with music and sound design handled by MAS-Music and Strategy to support the upbeat, sun-drenched pace of the live-action sequences.