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Subaru: Always There

Brand
Date

Oct 2023

Description

Subaru introduces its latest electric vehicle in the 'Always There' commercial. The campaign features a live-action narrative centered on a poignant reveal, grounding the automotive reveal within a quiet, cinematic landscape setting. Directed with a muted color palette and natural light, the spot leans into a grounded, atmospheric aesthetic. The production was managed by Picture North, with post-production and visual effects also handled by the Picture North team.

Style

Horizontal, Cinematic, Cool

Techniques

Natural light

Industries
Color
Navy
Charcoal
Background

Mountain

Context

TVC / TV Commercial

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