Strong Roots AirBites: WTFork!
Date
Jan 2025
Description
Strong Roots AirBites positions its snack range in the everyday routine with the WTFork! campaign. The commercial content blends character-driven performances with casual domestic settings, spanning modern work spaces and home interiors to capture the process of preparing AirBites. Developed by agency Ruffle with production handled by Ginger Whippet Films and post-production by The Harbor Picture Company (UK), the project utilizes live-action technique to highlight product versatility. The visuals lean into dynamic lighting and a golden hour color palette to maintain a warm, inviting aesthetic throughout the series of kitchen and living room scenarios.
Style
Horizontal, Commercial, Golden Hour
Industries
Color
Royal Blue
Crimson
Background
Kitchen
Context
TVC / TV Commercial
5000+ creatives to discover
Sign up to gain access to the entire directory. It’s free.
Visie is a curated library of creative professionals.