Stella Artois: Hiders Keepers - Birthday
Brand
Date
Apr 2025
Description
Stella Artois introduces the 'Hiders Keepers' campaign with a domestic spot titled 'Birthday'. Developed by Ogilvy North America, the commercial captures a relatable moment of staging a hidden treat within a fully stocked refrigerator. The execution relies on live-action techniques and natural light to emphasize the textures of a shared household environment. By focusing on the candid placement of a cake among everyday groceries, the spot highlights the brand's place in social rituals.
Style
Horizontal, Commercial, Clean
Techniques
Natural light
Industries
Color
Off-White
Chocolate
Forest Green
Background
Kitchen
Context
Advertising Campaign, TVC / TV Commercial
Associated creatives
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