Starbucks: Magic At The Market
Brand
Date
Nov 2025
Description
Starbucks captures the seasonal spirit in 'Magic At The Market,' a holiday campaign featuring a winter-themed outdoor scene. The narrative centers on a connection between two individuals set against the backdrop of a festive holiday market, utilizing soft natural light to define the atmosphere. Produced with creative support from Big Spaceship, the spot leans into a cinematic aesthetic. The production employs a warm color grade to highlight the festive details, with an original score provided by MAS-Music and Strategy to complete the live-action production.
Style
Horizontal, Cinematic, Warm, Nostalgic
Techniques
Natural light
Industries
Color
Jet Black
Camel
Pure White
Background
Street
Context
TVC / TV Commercial
Associated creatives
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