Logo

Spotify, Roblox: Sunmi K-Pop

Brands
Spotify Roblox
Date

Apr 2023

Description

Spotify and Roblox partner for a dynamic music-focused collaboration featuring K-pop artist Sunmi. The production blends live-action performance with integrated digital environments, showcasing the artist through a series of energetic choreography sequences set against both physical pink studio backdrops and neon-infused virtual worlds. Utilizing a futuristic aesthetic, the project incorporates heavy VFX and screen-based graphical overlays to bridge the gap between real-world performance and digital gaming space. Post-production work was handled by Nice Shoes, building out the virtual assets that define the project’s high-energy, cinematic visual language.

Style

Vertical, Cinematic, Neon, Futuristic

Techniques

VFX / visual effects

Industries
Music
Color
Cobalt
Plum
Background

Set-dressed

Context

Music Video

5000+ creatives to discover

Sign up to gain access to the entire directory. It’s free.

Visie is a curated library of creative professionals.
Trusted by