Spotify: Family Campaign
Brand
Date
Jan 2026
Description
Spotify’s Family campaign captures domestic intimacy through the lens of a shared acroyoga session. The film highlights themes of movement and balance, grounding the product within a relaxed, everyday home environment. Developed by Jung von Matt SPREE with production from TPF - Tony Petersen Film GmbH, the project leans into a documentary aesthetic. The cinematography utilizes warm natural light and a clean visual style to integrate the brand into the narrative of household connection.
Style
Documentary, Horizontal, Warm, Clean
Techniques
Natural light
Industries
Color
Navy
Pure White
Forest Green
Background
Living Room
Context
Advertising Campaign, Brand Film / Corporate Video
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