Spotify: Daylist

Apr 2025

Spotify introduces Daylist, a dynamic digital feature designed to evolve with the user's habits throughout the day. Developed by the Spotify In-House Creative Team in collaboration with production partners Hornet, the project leverages motion graphics to translate shifting musical moods into visual form. The creative execution leans into saturated colour palettes and kinetic typography, using a sequence of fluid transitions. Animated elements shift alongside the changing day, pairing digital design with an approach that prioritises readability and movement. Hornet managed both production and post-production, bringing the interactive interface to life through precise motion graphics.

Horizontal, Commercial, Saturated, Futuristic

Animation, Motion Graphics

Gradient

Advertising Campaign, Social Media / Short Form Video