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Specsavers: Don't snooze on our health fund offer

Date

Dec 2025

Description

Specsavers highlights their latest health fund lens promotion in this commercial spot. Developed with creative partner TBWA Melbourne and media agency EssenceMediacom, the campaign centres on a relatable morning routine set within a domestic bedroom. The narrative leans into a cozy aesthetic, utilizing warm interior lighting and live-action techniques to frame the brand offer. This retail industry project delivers a clear call to action regarding vision health benefits. The execution maintains a standard horizontal commercial format throughout the production.

Style

Horizontal, Commercial, Warm

Color
Chocolate
Espresso
Background

Bedroom

Context

TVC / TV Commercial

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