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Sorel

Walk Your Own Way
Brand
Date

Jan 2025

Description

Sorel explores personal style through its Walk Your Own Way campaign. This commercial production features a portrait-focused narrative centered on an individual navigating a morning routine in a sunlit, colorful apartment before moving into city environments. The project leans into an editorial lifestyle aesthetic, utilising natural light and fluid live-action techniques to emphasize movement and individual expression. With production by Revery, the work focuses on the intersection of urban fashion and everyday presence.

Style

Horizontal, Commercial, Warm, Minimalist

Techniques

Natural light

Industries

High Street Fashion

Color
Jet Black
Beige
Chocolate
Background

Living Room

Context

Advertising Campaign, Social Media / Short Form Video

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