Smirnoff: Ocean
Brand
Date
Nov 2025
Description
Smirnoff showcases its Ocean Breeze punch cocktail in this vibrant commercial project. The film captures the assembly of the drink, highlighting the mixture of lemonade, blue curaçao, and vodka within a sunlit, outdoor social setting. Produced with agency and creative support from 72andSunny NY, the project utilizes live-action techniques to emphasize a relaxed atmosphere. The production employs golden hour lighting and crisp framing to contrast vivid blue tones with bright citrus accents. Sound design and music for the piece were composed by MAS-Music and Strategy.
Style
Horizontal, Commercial, Clean, Golden Hour
Techniques
Natural light
Industries
Color
Royal Blue
Pure White
Golden Yellow
Background
Sandy Beach
Context
Advertising Campaign, Social Media / Short Form Video
Associated creatives
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