Smirnoff: Brunch 15
Brand
Date
Dec 2025
Description
Smirnoff’s Brunch 15 campaign captures the atmosphere of a weekend social gathering. The commercial centers on the preparation of a group beverage, featuring natural light and a clean visual approach to highlight the casual, lively environment of a residential kitchen. Developed by 72andSunny NY, the film leans into the social documentation of modern brunch culture. The execution uses live-action technique to observe friends preparing cocktails and capturing memories, supported by a warm audio landscape provided by MAS-Music and Strategy.
Style
Horizontal, Commercial, Warm, Clean
Techniques
Natural light
Industries
Color
Pure White
Powder Blue
Background
Kitchen
Context
TVC / TV Commercial
Associated creatives
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