Sleeper
Sleeper S/S 25
Brand
ProjectSleeper S/S 25
Date
Mar 2025
Description
The Sleeper S/S 25 collection campaign highlights a clean, minimalist approach to designer fashion, centering on a series of studio editorials. Photographed by Tatiana and Karol, the imagery relies on soft natural light and a stark white seamless backdrop to focus on the textures of the loungewear, from feather-trimmed silhouettes to smocked cotton dresses. Featuring model Sveta Potomski, the project emphasizes a romantic yet relaxed aesthetic. Hair styling by Adrian Wlasiuk complements the campaign’s polished, editorial style, ensuring the focus remains on the intricate fabric details and subtle color palette of the season.
Style
Editorial, Vertical, Clean
Techniques
Natural light
Industries
Designer Fashion
Color
Pure White
Background
White Seamless
Context
Lookbook
Associated creatives
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