Sleeper: Sleeper S/S 25

Mar 2025

The Sleeper S/S 25 campaign highlights a collection of elevated loungewear and ready-to-wear pieces, focusing on the brand's signature interplay of delicate textures and silhouettes. Through a minimalist lens, the imagery emphasises soft, voluminous puff sleeves, feather trims, and intricate floral patterns. Captured by photographers Tatiana and Karol, the series relies on a clean, white seamless backdrop to provide a neutral stage for the collection. This editorial approach prioritises soft natural light to accentuate the tactile qualities of the garments, from sheer cottons to plush accents. Model Sveta Potomski provides an effortless, relaxed presence throughout the lookbook, with hair styling by Adrian Wlasiuk maintaining a refined and understated aesthetic.

Editorial, Vertical, Clean

Natural light

White Seamless

Lookbook