Sky Go
Karl Lagerfeld
Brand
ProjectKarl Lagerfeld
Date
Jun 2026
Description
Sky Go presents a campaign featuring designer Karl Lagerfeld across a series of live-action vignettes. The project captures the designer navigating a minimalist studio space, urban coastal paths, and a luxury transport setting, emphasizing a polished commercial aesthetic. Produced by GREATERGOOD, the spot leverages clean framing and high-contrast styling to highlight the designer’s signature look. The visuals utilize a vertical format to ground the telecommunications technology brand within a refined, luxury-focused narrative.
Style
Vertical, Commercial, Clean, Polished
Industries
Telecommunications
Color
Jet Black
Pure White
Background
Office
Context
TVC / TV Commercial
Associated creatives
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