Situationist: Situationist Fall 2025 Campaign

Apr 2025

Situationist presents the Fall 2025 campaign, a series of editorial portraits that lean into clean, minimalist aesthetics. The project features model Mathilda Gvarliani captured in a studio setting, emphasizing the tactile quality of the collection's faux fur, leather, and wool garments. The campaign was helmed by photographer and art director Davit Giorgadze, who utilizes a crisp, monochrome palette to focus on the structure and drape of the pieces. Styling by Dogi Nesanir works with Kalle Eklund's sleek hair design and Yadim's minimalist makeup to maintain a consistent visual language across the vertical editorial frames.

Editorial, Vertical, Clean

White Seamless

Advertising Campaign