Shiseido
Vital Perfection
Brand
ProjectVital Perfection
Date
Sep 2025
Description
Shiseido presents the Vital Perfection campaign featuring actress Anne Hathaway. The project highlights the brand’s Uplifting and Firming Advanced Cream through a series of polished, commercial compositions. Photographer Damien Krisl utilizes soft beauty light to capture the product and its ambassador. The visual execution leans into a clean, refined aesthetic, set against a warm neutral backdrop.
Style
Vertical, Commercial, Clean, Polished
Techniques
Beauty Light
Industries
Skincare
Color
Off-White
Off-Black
Background
Solid Colour
Context
Advertising Campaign
Associated creatives
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