Shiner
Escape
Brand
ProjectEscape
Date
Jun 2026
Description
Shiner’s commercial campaign, Escape, shifts the viewer from the quiet intensity of a corporate workspace into the high-energy atmosphere of a local bar. The narrative leans into a visual contrast, juxtaposing muted office environments with the vibrant, neon-lit warmth of a nightlife setting. Produced by GREATERGOOD, the piece utilizes live-action technique and cinematic framing to capture the transition. The film focuses on the distinct tonal shift between late-night work environments and social gatherings within the alcoholic beverages category.
Style
Horizontal, Cinematic, Cool
Industries
Alcoholic Beverages
Color
Royal Blue
Camel
Jet Black
Background
Office
Context
TVC / TV Commercial
Associated creatives
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