Shark ChillPill

Is Kevin Hart Hot?

Brand

Date

Apr 2026

Description

Shark ChillPill brings comedian Kevin Hart on board for a promotional commercial, 'Is Kevin Hart Hot?,' targeting the consumer electronics and technology space. The campaign moves between a clean, minimalist studio set and an outdoor gym environment, using a live-action technique to highlight the portability of the handheld cooling device. With agency support from OBB Media and sound design by Motive Music Sound, the production employs cinematic grading to emphasize the product's design. The narrative structure leans into a humorous tone, showcasing the device's functionality through Hart's interaction with the product across different environments.

Style

Humorous, Horizontal, Cinematic, Clean

Industries

Consumer Electronics

Color

Cobalt

Jet Black

Background

Set-dressed

Context

TVC / TV Commercial