Shakira: Ipanema
Brand
Date
May 2026
Description
The Ipanema footwear campaign featuring Shakira explores a series of lifestyle vignettes that highlight the brand's latest collection. Through a sequence of indoor and outdoor settings, the commercial focuses on the versatility of the sandals as they appear in various daily environments. Directed with a focus on product detail, the spot uses warm lighting and dynamic editing to frame the footwear. With production support from GREATERGOOD, the project integrates brand typography to anchor the visual storytelling within a commercial context.
Style
Horizontal, Commercial, Warm
Industries
Color
Hot Pink
Beige
Background
Living Room
Context
TVC / TV Commercial
Associated creatives
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