Setchu: Setchu S/S 25 Lookbook
Jun 2024
The Setchu S/S 25 lookbook highlights the latest menswear collection designed by Satoshi Kuwata. Photographed by Patrick Bienert with fashion styling by Tanya Jones, the series leans into a minimalist aesthetic, utilizing a neutral, textured backdrop to place the focus on the garments' precise tailoring and relaxed silhouettes. The imagery employs soft, natural lighting to emphasize the fabric textures and structured compositions found throughout the ensemble. Art direction by Carina Frey and Stefanie Barth maintains a restrained, studio-focused visual identity. Casting by Julia Lange, with grooming support from hair stylist Simone Prusso and makeup artist Giovanna Fucciolo, rounds out the production.
Editorial, Vertical, Clean
Natural light
Textured Backdrop
Lookbook










