Sephora captures a moment of personal transformation in the 'Getting Ready' commercial. The project follows a young woman as she prepares for an evening out, moving from a quiet ritual in a cozy living room to an energetic performance.
Produced by Movie Magic and Pink Rabbit, the campaign employs a live-action technique to highlight the product application process. With creative oversight from LePub and post-production by Company 3 London, the film leans into moody aesthetics and warm ambient lighting to define the atmosphere. The project is delivered in a vertical format, optimized for digital engagement.
