Séfr

Sep 2024

The Fall/Winter 2024 Rhythm Lookbook for menswear brand Séfr presents a curated selection of seasonal outerwear and tailored essentials. Captured by photographer Linus Morales, the series focuses on the tactile qualities of the collection, highlighting premium materials such as shearling, corduroy, and leather through a series of frontal studio portraits. Featuring model Raihan Iskandar, the imagery leans into a clean, minimalist aesthetic that allows the intricate textures and silhouettes of the garments to remain the primary point of interest. The project employs a consistent editorial approach, utilizing even, natural light against a stark white seamless backdrop. This approach emphasizes the depth of the palette and the layering techniques characteristic of the contemporary collection. The lookbook serves as a direct, straightforward presentation of the seasonal range, prioritizing garment detail and fit.

Vertical, Clean, Lifestyle

Designer Fashion

White Seamless

Lookbook