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Schutz: Born in 1995

Brand
Date

Aug 2025

Description

Schutz’s "Born in 1995" fashion campaign features actress Bruna Marquezine, captured by photographer Lufre under the creative direction of Giovanni Bianco. The series leans into a refined commercial aesthetic, utilizing controlled studio lighting to emphasize textures like sheer lace, satin, and leather across the footwear and accessories collection. The imagery alternates between stark, high-contrast monochrome setups and moodier, low-key portraiture against textured backdrops. Fashion styling by Pedro Sales integrates minimalist silhouettes and voluminous sleeves, complemented by hair styling from Henrique Martins. The campaign positions the brand’s offerings through a polished, editorial lens.

Style

Vertical, Commercial

Color
Jet Black
Context

Advertising Campaign

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