Savanna: Comedy Bar
Brand
Date
Nov 2025
Description
Savanna’s 'Comedy Bar' commercial highlights relatable, lighthearted moments through a series of candid phone conversations set within domestic environments. The campaign leverages a live-action technique to capture humorous interpersonal exchanges, featuring a cast of individuals in their homes. The project was developed under the creative direction of Liquid WPP, with production handled by Carbon Films and post-production by Strangelove. The spot leans into a polished, horizontal format that emphasizes the comedic tone of the brand's narrative.
Style
Humorous, Horizontal, Commercial, Polished
Industries
Color
Cobalt
Golden Yellow
Forest Green
Background
Living Room
Context
TVC / TV Commercial
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