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San Francisco Zoo

This is Huge - Elephant Valley Opens March 5th - 15
Date

Mar 2026

Description

The San Francisco Zoo introduces its new Elephant Valley exhibit through a 15-second television spot. The creative, helmed by agency The Shipyard with production from Hungryman, captures the anticipation surrounding the opening of the habitat. The film leans into a cinematic, live-action technique, utilizing warm natural light to emphasize the connection between visitors and the new environment. The narrative focuses on the experience of discovery, featuring a diverse cast of guests as they encounter the elephants.

Style

Horizontal, Cinematic, Warm

Techniques

Natural light

Industries

Festivals & Events

Color
Camel
Jet Black
Background

Forest

Context

Advertising Campaign, TVC / TV Commercial

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