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Samsung: Found

Date

Jun 2022

Description

Samsung highlights the mobile video capture capabilities of its latest hardware in this commercial spot, titled Found. The narrative centers on a lively poolside gathering, using wide shots and intimate close-ups to showcase the clarity and performance of the device's camera in a bright, outdoor environment. Produced with contributions from Yessian Music, the film leans into a clean, live-action aesthetic that emphasizes natural light. The production focuses on the candid nature of capturing spontaneous moments, framing the technology within a relatable, high-energy setting.

Style

Horizontal, Commercial, Clean

Background

Outdoor Pool

Context

TVC / TV Commercial

Associated creatives

Yessian Music
Yessian MusicMusic / Sound
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