Ubank
Ruby Pedder
Brand
Date
May 2026
Description
Ubank presents this fashion campaign video, a project that blends corporate office aesthetics with a high-energy, stylized approach to brand storytelling. The film features a series of boardroom and corridor vignettes, utilizing a desaturated color palette and rhythmic, dynamic camera movements to define its visual language. Produced by Entropico, the campaign incorporates live-action techniques to integrate models with office-themed props and tailored apparel. The production maintains a consistent commercial focus, utilizing action-oriented sequences to contrast traditional banking imagery with contemporary fashion.
Style
Vertical, Commercial, Action, Desaturated
Industries
Fintech
Color
Charcoal
Mint
Background
Office
Context
Advertising Campaign
Associated creatives
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