Logo
Colorful round size stickers with typography scattered across a dark background for RSPR brand identity
Four mobile mockups displaying the e-commerce website interface for RSPR with product pages and brand imagery.
Browser window showing RSPR website with a black man mid-air running against a textured concrete wall.
Close-up of a woman's back wearing a blue sports bra and green leggings during a plank pose outdoors.
Close-up macro shot of white RSPR logo printed on textured blue fabric material.
Close-up shot of a dark blue fabric surface featuring white graphic text reading 21 RECYCLED PLASTIC BOTTLES.
Four clear biodegradable plastic packaging bags with white typographic product descriptions and the RSPR brand logo against a dark background.
Close-up layout of white product tags and branding cards with minimalist black line art and typography for RSPR brand identity.
Colorful round size stickers with typography scattered across a dark background for RSPR brand identity
Four mobile mockups displaying the e-commerce website interface for RSPR with product pages and brand imagery.

RSPR Brand Identity 2023

About

The RSPR brand identity project establishes a visual language centered on minimalist precision and sustainable performance. Designed by Truth & Consequences, the system integrates bold typographic elements with a high-contrast palette of orange, olive green, and deep blue to define the athletic wear brand's presence across digital and physical touchpoints. Photography by Michael Mielcarz complements the graphic design through a series of clean, lifestyle-focused captures. The imagery leans into a minimalist aesthetic, utilizing natural light and macro perspectives to highlight the tactile qualities of the apparel and its recycled material composition. The project spans motion graphics, e-commerce web design, and packaging. These varied assets work together through a shared focus on structural typography and clear, icon-driven branding, ensuring consistency from digital hero layouts to the details of biodegradable product packaging.

Brand

RSPR

Credits

Truth & Consequences
Graphic Design
Michael Mielcarz
Photography

Styles

HorizontalCommercialClean
Similar projects
Upfield
Give It Up - Burger
Project
280 Group
Brand Identity
Project
5000+ profiles to discover

Sign up to gain access to the entire directory. It’s free.

Visie is a curated library of creative professionals.
Trusted by