Rombaut
Reality







Brand
ProjectReality
Date
Dec 2024
Description
Rombaut explores architectural themes in Reality, a designer fashion editorial series captured by photographer Luke Abby. The project leans into a stark, brutalist aesthetic, utilizing sharp concrete environments and urban settings to contrast with the collection’s technical apparel. Featuring model Danilo Markovic, the work employs a clean, vertical framing style that emphasizes both the linear geometry of the architecture and the textures of the garments. With hair styling by Dushan Petrovich, the editorial leverages natural light and a desaturated palette to maintain a raw, precise visual language across outdoor and studio settings.
Style
Editorial, Vertical, Clean
Techniques
Natural light
Industries
Designer Fashion
Background
Residential Building
Context
Advertising Campaign
Associated creatives
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