The Tom Daley Collection for Reiss serves as a focused editorial showcase of knitwear design, anchored by athletic portraiture. Photographer Alex Moro captures the collection through a range of lighting techniques, moving between high-contrast chiaroscuro compositions and soft, directional studio lighting that accentuates textile textures.
Featuring Tom Daley, the campaign emphasizes the craftsmanship of the garments, from intricate crochet paneling to open-weave knits. Hair styling by Brady Lea maintains a clean, contemporary aesthetic throughout the series, ensuring the focus remains on the structural detail of the apparel against minimal studio backdrops.
