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Jameson: Refreshing Replay

Date

Oct 2026

Description

Jameson introduces its 'Refreshing Replay' campaign, a commercial focused on the preparation of a whiskey-based cocktail. The film showcases a focus on mixology on an outdoor patio, highlighting the pour and the effervescence of the soda water. Executing the piece with a focus on natural light and a warm color palette, the film captures a sunny, social atmosphere. The production utilises a live-action technique to ground the product within a relaxed, ambient environment. Music and sound design were provided by Swell Sound.

Style

Horizontal, Commercial, Warm

Techniques

Natural light

Color
Pure White
Forest Green
Background

Rooftop

Context

TVC / TV Commercial

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