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Reebok Basketball: Communication One - Court

Date

Apr 2026

Description

Reebok Basketball's 'Communication One - Court' project centers on the geometric starkness of the basketball court. Captured through cinematic drone footage, the sequence leans into a raw aesthetic, framing the movement of a lone player against the high-contrast asphalt. Production services were managed by HPLA and Ben Conway, with William McVay delivering the post-production and visual effects. The high-angle perspective highlights the technical layout of the surface in this sports-focused production.

Style

Horizontal, Cinematic, Cool, Raw

Techniques

Drone footage

Color
Charcoal
Pure White
Background

Aerial View

Context

Brand Film / Corporate Video

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