Ralph Lauren: Collection 2021 20 Seconds
Brand
Date
Apr 2021
Description
Ralph Lauren presents a 20-second fashion film that explores the intricate textures of the brand's latest collection. Featuring a deliberate focus on craftsmanship, the film showcases a tan suede blazer and signature leather accessories against a refined architectural backdrop. Produced by Consulate, the project utilizes a cinematic, live-action technique to capture the subtle metallic hardware and rich material details. The visual narrative relies on dynamic editing to transition between close-up portraiture and tactile product shots, framed in a clean, vertical format.
Style
Vertical, Cinematic, Warm, Clean
Industries
Color
Camel
Pure White
Background
Set-dressed
Context
Advertising Campaign, Brand Film / Corporate Video
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