Puma
SNS
Brand
ProjectSNS
Date
Jan 2025
Description
Puma’s SNS campaign captures a distinct narrative set within a wood-paneled cinema auditorium. The film utilizes a moody, cinematic aesthetic to anchor its storytelling, focusing on a protagonist surrounded by a recurring, identical audience. The production employs live-action techniques to emphasize the vintage atmosphere of the setting. New Land led the production, with post-production and VFX provided by Misgena Mgmt, Tint Post, and SEC STUDIO. Audio design for the project was managed by SENSE SOUND.
Style
Horizontal, Cinematic, Moody, Clean
Industries
High Street Fashion
Color
Jet Black
Burgundy
Background
Theatre
Context
TVC / TV Commercial
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