Puma: Pitch Reveal Cockatoo Island
Brand
Date
Jun 2025
Description
Puma brings its athletic branding to the Sydney Harbour waterfront with this bespoke basketball pitch installation on Cockatoo Island. The project leans into a cinematic aesthetic, utilizing sweeping drone footage to frame the vibrant court against the backdrop of the city skyline at dusk. Captured through horizontal compositions, the imagery shifts between detailed surface textures and wide-reaching views of the harbor site. Agency Bursty led the creative execution of this sports installation, documenting the transition from bright daylight to the warm, illuminated evening environment.
Style
Horizontal, Cinematic
Techniques
Drone footage
Industries
Background
Road
Context
Brand Film / Corporate Video
Associated creatives
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