Progressive Insurance: Tom
Date
Feb 2025
Description
Progressive Insurance presents 'Tom', a comedic commercial spot that navigates relatable office dynamics within a modern corporate setting. The narrative centers on a conversation in a breakroom and boardroom, highlighting workplace interactions through a dry, observational lens. Produced by SMUGGLER with creative input from agency Arnold Worldwide, the spot employs a live-action technique marked by clean art direction and natural indoor lighting. Post-production work was handled by Arcade Edit, Company 3 New York, and Brickyard VFX, with sound design provided by Soundtrack Group.
Style
Documentary, Humorous, Horizontal, Clean
Techniques
Natural light
Industries
Color
Chocolate
Medium Grey
Background
Office
Context
TVC / TV Commercial
5000+ creatives to discover
Sign up to gain access to the entire directory. It’s free.
Visie is a curated library of creative professionals.