Progressive Insurance: Old Flame
Date
Sep 2022
Description
Progressive Insurance presents 'Old Flame,' a commercial campaign centered on a spontaneous outdoor interaction. Set against a backdrop of brick architecture, the narrative captures a casual exchange between a group at a cafe table, brought to life through live-action technique. The production leans into natural light to establish a warm, approachable atmosphere. Arnold Worldwide led the creative development for this project, with production handled by Station Film and post-production work provided by Brickyard VFX.
Style
Horizontal, Commercial, Warm
Techniques
Natural light
Industries
Color
Pure White
Jet Black
Background
Street
Context
TVC / TV Commercial
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