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Progressive Insurance: Dr Rick - Hosting

Date

Jul 2024

Description

Progressive Insurance continues its Dr. Rick campaign with this latest installment titled 'Hosting.' The spot features Dr. Rick as he guides new homeowners through the social nuances of entertaining guests, captured in domestic living room and backyard settings. Produced by Moxie Pictures with creative development by Arnold Worldwide, the work utilizes live-action technique to translate the series' established comedic tone into a social gathering context. Post-production and visual effects were handled by Zero VFX and The Color Refinery, with sound design and music support provided by Soundtrack Group and JSM Music.

Style

Horizontal, Commercial

Industries
Background

Living Room

Context

TVC / TV Commercial

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